Prashansa Shahani profile photo

Prashansa Shahani

Founder • Brand Storyteller • Creative Strategist | Quiet Luxury - Fashion, Homeware & Lifestyle Experiences | Mora • Hemis

Hyderabad, Telangana, India·Mora
4,447 followers3,378 connections
LinkedIn

About

To celebrate humanity’s timeless connection with Mother Nature, I founded Hemis - a bespoke brand excelling in exquisitely crafted fashion with cutting edge organic & natural materials like Lotus, Aloe Vera, Milk, Soya, Hemp, Orange Peel, Corn, Rose and more. I am passionate about sustainable design, entrepreneurship, development and global business. I am a tireless advocate on behalf of women and believe we'll be the generation to finally shatter the glass ceiling.

Experience

M

Founder & Creative Director

Mora · Self-employed

Mar 2025 - Present · 1 yr 2 mos·Hyderabad, Telangana, India

Founder of Mora, a slow fashion and homeware brand inspired by softness, soul, and simplicity. Mora blends poetic storytelling with Indian craft and global elegance to create womenswear, artisanal home goods, and thoughtful giftables. I lead everything from brand vision and product design to marketing strategy, creative campaigns, and team building - with a focus on building lasting emotional resonance and quiet luxury. Key Highlights: • Developed Mora’s multi-channel content & brand voice • Created immersive collections and campaigns • Built high-touch sales and event strategies for a niche, loyal audience

H

Founder & Brand Strategist

Hemis · Self-employed

Jan 2020 - Present · 6 yrs 4 mos·India

Hemis is a bespoke clothing label specializing in refined menswear and contemporary occasion wear. The brand now focuses exclusively on special moments and everyday luxury - made to measure, designed to last. Key Highlights: • Repositioned Hemis to serve HNIs/UHNIs with timeless custom pieces • Developed the “Everyday Bespoke” and “Quiet Luxury in Motion” direction • Led clienteling, styling, and marketing initiatives with personalized precision • Built out a strong finishing and craft led approach for luxury menswear

R

Marketing Manager

RADISSON HYDERABAD HITEC CITY

Aug 2016 - Dec 2017 · 1 yr 5 mos·Hyderabad

Responsible for developing, implementing and executing strategic marketing plans for the hotel in order to attract potential customers and retain existing ones with main focus on the Food and Beverage, Events and Stay segments.

S

Founder

Surprise Story

Feb 2014 - Jul 2016 · 2 yrs 6 mos
A

Director

Aris Events

Mar 2011 - Jan 2014 · 2 yrs 11 mos·Hyderabad Area, India

Seek and retain clientele base Project planning for events - from concept to execution Revenue generation plan for events Oversee financial planning and profit and loss reporting Sponsor and volunteer recruitment, training and management Ensure service provision and creative inputs to existing clientele Manage a team of event marketing executives and providing them timely guidance and support to serve the clients Deal with administrative & licensing authority

Education

X

Xavier Institute Of Communications

Post Graduation, Journalism and Mass Communication, Journalism and Mass Communication

2011 - 2012

S

St. Mary's

Bachelors, Mass Communication, Mass Communication

2008 - 2011