Sanchit G. profile photo

Sanchit G.

Founder & CEO at Zime.ai

Behavioral ScienceNudge TheorySales EnablementProduct ManagementAI/Machine LearningScaling Startups
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About

I'm Sanchit G., the Founder and CEO of Zime.ai. My career has been a journey of blending deep technical engineering with the 'art' of behavioral science. After scaling TravelTriangle to a $100mn valuation and managing a team of over 1,000, I became obsessed with how we can use nudge theory to drive human actions within software. At Zime.ai, we are moving past 'AI theater' to create living playbooks that actually improve win rates and sales adoption. I’m passionate about the 'human layer' of work—judgment and trust—and how AI agents can support those qualities rather than just automating tasks. I’m always looking to connect with senior operators, CROs, and fellow founders who are navigating GTM complexity and looking for real, outcome-driven innovation.

Networking

What I can offer

  • ›Expertise in scaling sales teams
  • ›Behavioral science applications in tech
  • ›High-growth startup leadership and scaling to 1000+ employees

Looking for

  • ›Senior operators for invite-only discussions
  • ›Talent with consulting backgrounds (2-8 years experience)
  • ›Speaking opportunities at high-level AI/Tech conferences

Best fit for

CROsSenior sales executivesAI researchersFounders and investors

Current Interests

Nudge theory in softwareAI Agents and long-term memoryVertical AI modelsGTM complexityThe human layer in automation

Background

Career

Started as a Tech Lead at Yahoo! before co-founding TravelTriangle, where he scaled the company to a $100mn valuation. Later founded Inner Fit to apply behavioral science to employee engagement, which pivoted into his current venture, Zime.ai.

Education

B.Tech + M.Tech in Computer Science and Engineering, Indian Institute of Technology (IIT), Bombay (2003 – 2008)

Achievements

  • ›3x founder with a $100mn+ exit (TravelTriangle)
  • ›Scaled top-line revenue by 600% to $42mn at TravelTriangle
  • ›Achieved 250%+ Net Revenue Retention (NRR) at Zime.ai
  • ›Won 'Lord of the Code' (Red Hat) and 'Google Product Prodigy'
  • ›Board member at Avanti Fellows, impacting 800k students

Opinions

  • Rejects the 'kill your competition' mindset; markets are non-zero-sum.
  • Critical of 'AI theater' in GTM; AI must drive revenue, not just activity.
  • Product Management is a blend of art and science, leaning heavily toward art.
  • Technology should empower humans 'in-the-flow' rather than through static training.