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Carole Mahoney

Founder and CEO of Unbound Growth; Entrepreneurial Sales Coach at Harvard Business School

Sales CoachingBehavioral ScienceSales Leadership TrainingConsultative SellingInbound MarketingNeuroscience for Business

About

I'm Carole Mahoney, the Founder and CEO of Unbound Growth and an Entrepreneurial Sales Coach at Harvard Business School. My career has been dedicated to shifting the paradigm of sales from a 'slimy' stereotype to a respected, science-backed profession. I recently published 'Buyer First™: Grow Your Business with Collaborative Selling,' which uses data from over 2 million salespeople to show that sales is a collaborative process we do with others, not to them. I am passionate about applying behavioral science and neuroscience to help leaders move from 'saving deals' to effectively coaching their teams. Whether I'm working with MBA students or B2B sales leaders, my goal is to provide science-based formulas that drive revenue and reduce churn. I'm here to connect with founders and sales professionals who want to build trust-based, high-performing sales cultures.

Networking

What I can offer

  • Science-based sales formulas
  • Coaching for quota attainment
  • Strategies for reducing salesperson churn
  • Workshop facilitation and keynote speaking

Looking for

  • expanding my professional network
  • exploring mutual opportunities in sales leadership and entrepreneurial coaching

Best fit for

Sales leadersFoundersEntrepreneursB2B sales professionals

Current Interests

Sales PsychologyNeuroscience in Decision-MakingData-driven Hiring SystemsLeadership DevelopmentBehavioral Science

Background

Career

Began in marketing and internet analysis before founding Mahoney Internet Marketing. Transitioned into sales leadership and inbound strategy, eventually founding Unbound Growth in 2014. Now serves as a coach at Harvard Business School and a published author.

Education

Wharton Executive Education: Certification in Understanding the Brain (2024); Franklin Pierce University: Bachelors in Marketing/Business Management (2007).

Opinions

  • Sales is something we do with others, not to them.
  • Managers should stop 'saving' deals for their team; it creates dependency.
  • Traditional 'comfortable' interviews are ineffective for sales roles.
  • The perception of sales needs to evolve from 'slimy' to a respected profession like medicine.